Demographic Profiling & Trend Analysis

Looking beyond the initial client brief.

To ensure our design concepts are desirable and appropriate, we visit and survey the area of upcoming developments, and undertake in-depth demographic profiling of the target market, to create specific purchaser profiles.

We also provide a trend forecasting service to ensure that the designs we create have style longevity – in addition to adhering to the brief and purchaser profile.

This style, trend and future focus helps to enhance sales by offering a lifestyle proposition to the prospective purchaser.